Wasif Kasim Consulting

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Hiring an Account Director? Here’s a Job Description [TEMPLATE] 👇🏾

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Want to crank client retention efforts? You need a killer Account Director.

You need someone who’s an absolute A player when it comes to overseeing the day-to-day management of clients, the client success team, and cross-selling /upselling clients.

It’s a lot to deal with – but theses unicorns are indeed out there. 

But, how do you find the right person for this role? Get your job description right, and it’ll make your life a heck of a lot easier.

Here’s the JD template – swipe away

Template – Account Director Job Description

Key Responsibilities:

  • Leadership and Team Management:
      • Lead, motivate, and inspire a team of X employees, including [role title, eg: SEO] specialists, account managers, and account management support staff.
      • Set clear performance goals and objectives for individuals and the team, and provide regular feedback and coaching to drive professional growth and development.
      • Foster a positive work culture that promotes teamwork, collaboration, and a high level of employee satisfaction.
      • Conduct regular team meetings, performance evaluations, and career development discussions.
  • Client Satisfaction and Business Growth:
      • Build and nurture strong client relationships, serving as a trusted advisor and the main point of contact for key accounts.
      • Collaborate with the sales team to identify upselling and cross-selling opportunities to maximize revenue growth and meet monthly targets.
      • Develop and implement strategies to maximize client retention rates, ensuring long-term satisfaction and loyalty.
      • Address client escalations promptly and effectively, working closely with internal teams to resolve issues and improve client experience.
  • Process Improvement and Efficiency:
      • Continuously evaluate and enhance operational processes to drive efficiency, quality, and scalability.
      • Identify opportunities for process improvements and automation to streamline workflows and increase productivity.
      • Work closely with cross-functional teams to implement best practices and standardize processes across the organization.
      • Regularly analyze key performance indicators (KPIs) related to process efficiency and take necessary actions to achieve targets.
  • Employee Development and Satisfaction:
    • Provide coaching, mentoring, and training to team members to enhance their skills and knowledge in [topic, eg: SEO]  and [topic, eg: digital marketing].
    • Foster a supportive and inclusive work environment that encourages growth, collaboration, and innovation.
    • Actively engage with team members to understand their concerns, provide guidance, and address any issues or conflicts.
    • Promote a culture of employee satisfaction by recognizing achievements, celebrating milestones, and implementing initiatives to enhance work-life balance.


  • Proven experience of at least 5 years in a leadership role within a digital marketing agency, with a focus on [insert specialisation needed, eg: SEO].
  • Demonstrated track record of successfully managing and developing a team of 20 people.
  • Strong knowledge and understanding of [insert topic eg: SEO] principles, strategies, and best practices.
  • Exceptional leadership and communication skills, with the ability to influence and inspire teams.
  • Client-centric mindset with a passion for delivering exceptional customer experiences.
  • Analytical mindset with the ability to identify trends, analyze data, and make data-driven decisions.
  • Experience in handling client escalations and resolving issues effectively.
  • Proven ability to drive process improvements and implement best practices.
  • Ability to thrive in a fast-paced, deadline-driven environment.


Got questions on interviewing tips, KPIs for an account director, or anything else?

Say hello and we’ll lock in a time to chat through

Happy hiring!