Wasif Kasim Consulting

Joshua Somerville

Working with WKC has been transformative for farsiight. Sales, marketing & retention efforts were streamlined, establishing solid processes that are driving results & positioning us for future scale.

Joshua Somerville
Co-founder, farsiight
Simon Gould

An enormous wealth of knowledge in the digital agency space. If your agency has plateaud in terms of sales, leads or managing your team – I have absolutely no hesitation in recommending Was and WKC.

Simon Gould
Founder, Sydney Digital Marketing
Lawrence Hitches

“Record sales and retention rates with incredible consistency.”

Lawrence Hitches
General Manager, Studio Hawk
Joshua Chin

“He accomplished in 3 months what we’re trying to do for 3 years.”

Joshua Chin
Founder, Chronos Agency
Andrew Hou

It’s rare to find someone as talented, helpful, and experienced as Wasif. His team has provided insights across sales, marketing, churn, KPIs & more – consistently delivering exceptional value.

Andrew Hou
Co-founder, Advisible
Ben Henzell

For any agency owner looking for strategic support, his depth of knowledge will provide value. He’s humble, respectful & is great at challenging your thinking – can’t recommend him highly enough.

Ben Henzell
Founder, BFJ Digital
Nick Verity

Wasif is 10X’er that understands and delivers real ROI from marketing, without overpromising. He’s measurably helped level up our entire marketing department, brand and sales.

Nick Verity
Founder, Cleverly
Simon Train

Wasif’s knowledge of digital agencies has been invaluable for GMS Media Group. He constantly goes above and beyond and is an absolute legend to work with. Can’t recommend him enough.

Simon Train
Co-Founder, GMS Media Group
Jamie Krithiras

“Highly recommended for agencies seeking growth.”

Jamie Krithiras
Founder, Defiant Digital
Eric Stephens

Wasif, brings the knowledge and moreover, he brings it with value. When you combine that work ethic with his years of experience, no one better as a consultant in the digital marketing space.

Eric Stephens
CEO, True Sydney
Brian Jones

Can’t recommend Was highly enough for anyone looking to navigate through complex strategic changes. His impact on VA Platinum has been transformative, and we are immensely grateful for his guidance.

Brian Jones
CEO, VA Platinum
Matthew Mazzotta

If you’re looking for someone with proven expertise to help your agency scale efficiently, I highly recommend Wasif Kasim Consulting. The clarity and confidence his advice brings are unparalleled!

Matthew Mazzotta
Director, DNM Digital
Jeremy Tang

A great guy and an absolute professional with a wealth of knowledge. I’ve personally experienced the enthusiasm and commitment he has to get the best outcome for his clients. Highly recommend him.

Jeremy Tang
Founder, Area Ten
Vincent Maneno

His extensive experience from all the various agencies he’s helped grow helped us find the quickest pathway to success. Hands-on guidance on marketing, sales, recruitment & more. Highly recommend.

Vincent Maneno
Director, Metric Labs
Blake Micola

“One of the true masters of the game any agency can benefit from.”

Blake Micola
CEO, GMS Media Group
Rich Burns

Someone you can trust and someone who really knows his stuff, in agency/marketing/coaching world. A great track record, valuable insights and ideas which I’ve relied upon in a few consulting sessions.

Rich Burns
Founder, ROAS Media
Craig Hodges

Wasif is a dedicated, smart, logical and a great guy. He certainly know how to get things done, understands the marketing space, and knows exactly what it takes to scale.

Craig Hodges
CEO & Founder, King Content
Perry Henderson

Wasif’s passion for growing agencies is like nothing I’ve ever experienced. From marketing, to sales, operations, finance, and people – cannot recommend him highly enough for any agency needing growth.

Perry Henderson
Founder, Missing Link Social Media
Nirmal Gyanwali

“His expertise with HubSpot, especially RevOps is unmatched.”

Nirmal Gyanwali
Managing Director, WP Creative
Zyran Erasmus

A wealth of knowledge on sales, marketing, ops, recruitment & anything agency growth-related. Super helpful in unexpected ways, can’t recommend Wasif enough!

Zyran Erasmus
Founder, XO Digital
Leo Comino

If you’re an agency owner, Was is the ally you want by your side to fast-track your agency’s success. Skip the trial and error phase and head straight to the win. Highly recommended.

Leo Comino
Founder, LION Digital
Prasad Shringarpure

Was’ depth of experience has been truly valuable to our growth. He developed the right plan and prioritized actions based on our current size. His agency & industry experience is unmatched.

Prasad Shringarpure
Director, Amplifyr
Michael Kingston

It’s rare to meet someone with the vast experience that Was has. Building a company from scratch is really scary; having Was in my corner counselling me has been instrumental in growing Seeda.io

Michael Kingston
Founder, Seeda
Tony Hooton

The insights, his approach, and focus are awesome. A wealth of knowledge and brings his experience to advise and implement growth across your business. Insightful and unbelievably useful advice.

Tony Hooton
Founder, Move Ahead Media
Vahe Arabian

He’s an operator, provides recommendations in simple terms based on your business stage, and is 100% results-focused. Speak to Was for your agency sales & marketing challenges, highly recommended!

Vahe Arabian
Founder, State of Digital Publishing
Jonathan King

A library of knowledge on all things agency life. Humble, super-helpful and provides a lot of really actionable insights upfront which builds even more trust in his services. Highly recommend!

Jonathan King
Founder & Chief Growth Officer, Lysn
Judy Hurditch

Wasif has provided us with excellent advice, grounded in his own deep experience. I have no hesitation in recommending him to anyone who wants to build their company’s online marketing competencies.

Judy Hurditch
Managing Director, Intermedium
Nick Krithiras

A pleasure to deal with and has a no-nonsense approach to consulting. His experience enables him to provide clear, relevant and concise advice to cut through the noise in refining our growth strategy.

Nick Krithiras
General Manager, Defiant Digital
Sam Halcrow

Wasif excels in building teams that are driven, competent and empowered – truly educational experience watching his masterclass in HR, Marketing, Sales and beyond.

Sam Halcrow
Managing Director, Arcade Dev House
Taz P

He’s all things exponential growth. I’ve witnessed him 3x and 10x businesses – most recently one of Australia’s largest digital agencies. His business acumen makes him an unstoppable leader & consultant.

Taz P
Head Of Media & Strategy @ True Sydney
Alexis Hurditch

Great experience, patient, and a great operator. He helped set up new systems, hire staff, implement sales, marketing & retention processes the business hadn’t thought about. Highly recommended.

Alexis Hurditch
COO, Intermedium
William Yap

Wasif has been a great consultant. He took the time and made the effort to understand our business. Wasif’s advice is tailored and practical, demonstrating his vast experience in various industries.

William Yap
COO, Kalibre Asia Pacific
Dominic Sergi

Wasif’s experience in helping agencies to scale is truly invaluable.I’ve been consistently impressed by his approach to agency growth and genuine care to help others succeed. Highly recommend.

Dominic Sergi
Director, Local Digital Agency
Huyen Truong

Hands down having Wasif as our agency consultant was a game changer. His advice is detailed and step-by-step; not generic like other coaches. Highly recommended to any agency that needs help!

Huyen Truong
Search Marketing Director, Online Marketing for Doctors
Parul Choundary

Can’t recommend him enough as an agency coach. He helped us craft a robust plan for our long-term objectives, find talent, and setup tools to succeed; been moving in the right direction ever since.

Parul Choundary
General Manager, Area Ten
David Low

I highly recommend Was to turbocharge your sales and/or marketing efforts. Hands-on, strategic and consultative over our past 12 months of engagement. Very clear improvements and results thanks to WK!

David Low
Chief Commercial Officer, VA Platinum
Joshua Poole

The main factor for tipping us over to the 8-figure mark – Wasif is one of the best operators in the agency space. His practical experience in sales, marketing, ops and HR is seriously second to none.

Joshua Poole
Head of Growth, Studio Hawk
Charbel Raffoul

Wasif is the guy for growing your agency. He’s helped me with various client retention initiatives and the results speak for themselves. He knows the agency landscape really well – highly recommended.

Charbel Raffoul
Head of SEO Performance, StudioHawk
Hendrick Lai

An amazing operator with true agency know-how and unparalleled depth in the industry. Great strategic thinker, hands-on, gets involved and helps find meaningful solutions. Great guy, don’t hesitate!

Hendrick Lai
Head of Operations, StudioHawk
Kieran Krohn

Wasif is a real asset to any business. He’s an operator when it comes to scale, and has a tonne of experience deploying effective sales & marketing frameworks to accelerate growth. A true leader!

Kieran Krohn
Sales Manager, Hubspot

Agency coach & mentor helping 100s of founders scale sustainably.

I’m not your typical Agency Coach that popped up overnight. For 10+ years, I’ve scaled agencies globally, and would love to help you do the same.

Most recently, I’ve:

  • Digital Agency: Quadrupled revenue to $30M+
  • Klaviyo Agency: 398% in pipeline, 2x deals won
  • SEO agency: 9x pipeline, 175% increase in deals won
  • Content Agency: Doubled revenue to $20M+ in 7 months

I build elite sales, marketing, retention & HR engines designed to deliver sustainable revenue growth.

As an ex-CEO of one of the largest digital agencies in the world, I “get” the challenges that come with scale.

If you’re looking to scale, and not quite sure how – let’s chat.

Image of Wasif Kasim, agency coach & mentor

Agency Coach & Mentor Experience

Executive lens across multiple disciplines.

With over 15+ years of experience across agency sales,  marketing, HR, operations, executive leadership and more – you’ll have direct access to the methodology required to scale efficiently, profitably and quickly.

Revenue results.

In the last 15+ years, I’ve generated over 45,000 highly qualified leads, and delivered more than $80M in new revenue for marketing agencies.

Scale successfully.

In the last 7 years alone, I’ve scaled various businesses from $5M to over $30M, within a few years.

Get profitable, holistic growth.

My diverse experience and background as an ex-CEO for a 200+ person business, will give you a holistic, proven approach to building high performance teams that drive profitable revenue growth.

What I do, in a nutshell.

Agency Customer aquisition

Less thinking, more winning. Putting in place the right B2B channel mix across SEO, Adwords, Social Media, Content, Design, Copy, Events & beyond to accelerate revenue growth.

High ROI Agency marketing teams

Establishing the framework for success and assembling a team of top performers to accelerate your lead generation. From strategy, to coaching, managing and beyond.

High performance Agency sales teams

Finding, coaching, mentoring ‘hunters’ to relieve you from the burden of being the revenue generator. B2B Sales frameworks, coaching and strategies to max deal close rates.

Brand awareness, USP and perception

More right fit B2B customers, less tire kickers. Reposition your brand to the masses, create a unique USP, be perceived in the right light, and accelerate awareness to help you kick goals.

Employee satisfaction & retention

Build a culture that puts growth on autopilot. Establishing the building blocks to empower highly driven, high performance teams, that go above and beyond to fuel your growth.

Employer branding & value proposition

Attract the talent you want, curb staff turnover. Re-imagine your brand to prospective staff, overcome recruitment hurdles, and thrive in a competitive candidate market.

Scalable systems and processes

Don’t hinder your growth – onboard systems that scale as you scale. Chopping and changing is expensive – pick the right systems from the get go. From CRMs, to CMS’, to HRIS, and more.

Headhunting & recruitment training

Hire good people, faster. Learn tips even the most seasoned recruiters overlook, headhunt in mass, build your employer brand, and cut down your time to hire & resourcing challenges.

The results speak for themselves. Agency Coach, Mentor & beyond.

  • $80M in revenue delivered & 45k qualified leads.
  • Scaled digital agency from $7-$30M+ in 4 years
  • Scaled a content agency from $10-$20 M in 1 year
  • Scaled a education business from $5-30M in 2 years
  • Grew staff from 30 people to 200+ globally
  • Built an outbound sales engine that delivered $2m in CLTV
  • Built a partner engine that delivered $5M in CLTV
  • Grew sales teams from 3-20 staff
  • 400% ↑ in MRR (from 50k-250k/month).
  • 250% ↑ in deal size (from $1k/month to $3.5k/month).
  • 300% ↑ in deals won per sales person (from $10- $40k/month)
  • 20:1 ROI from marketing
  • 400% ↑ in Sales Qualified Leads
  • 300% ↑ in deals won
  • 400% ↑ in monthly recurring revenue
  • 5x ↑ in deals won from events (from 20k/month)
  • 900% ↑ in SEO traffic (5k to 50k/month)
  • 471% ↑ in Adwords conversions(25 to 200/month)
  • 8,900% ↑ in Facebook qualified leads (5 to 450/month)
  • ↑ clients “in contract” from 35% to 60%
  • Achieved 95-97% customer retention rates
  • Accelerated client up-sells/cross-sells (from 5-10k/month to 40k per month
  • ↓in staff costs by 30%
  • Shortlisted as AFR’s Best Places to Work
  • 312 % ↑ in employee satisfaction scores
  • 275% ↑ in successful hires monthly
  • 37% ↓ in staff exits

View Case Studies.

Doubled revenue to $20M, B2B content agency.

  • 14:1 ROI from marketing
  • 8x increase in global traffic
  • 100x increase in on-site conversions

Tripled revenue to $25M, Edu startup

  • 10:1 ROI from marketing
  • 1,000% inc in global traffic
  • 471% inc in adwords conversions

Quadrupled revenue to $30M, digital agency

  • 400% increase in SQLs
  • 250% increase in average deal size
  • 20:1 ROI from marketing

View B2B Case Studies.

FAQs, answered

Any agency with revenue > $2M per year, that is ready to spend 10% of their monthly revenue on marketing. The key here is the desire for the company to scale their revenue, and be ready to invest in an agency coach to accelerate their growth.

Typically this ends up being marketing agencies looking to scale their sales, marketing, retention & HR engines.

Ideally, they have a marketing/sales team in-house – and if not, I can help them build those departments out as well, if of interest.

Mostly, yes. However, if you’re beyond the start-up or scale-up mode, feel like your growth has plateaued, and you’re ready to change it – I can help solve that. Again, the key factor here is your desire to grow & invest in your business and in an agency coach/mentor/consultant – if that’s there, I can make it a reality.

Absolutely. My goal is to supercharge your team, and eventually walk away when you’re smashing your goals. This includes working with your current team, hiring new staff members, exiting current staff (if needed) and assisting with training and beyond.

 

For the most part, no. You’ll find a lot better and cheaper resources to do the execution. My role is to create a robust strategy that will,without a doubt, accelerate your revenue. Plus, I will monitor, coach and maximize the returns you get from the “executors” and your team.

 

Absolutely. After 1000s of interviews over time, I’ll help you find and hire top-notch talent to fuel your growth. Plus, I will leverage my network to connect you to the best agencies and contractors that will help you kick your goals.

 

Firstly, am I the cheapest? No. Will I give you the best chance of supercharging your growth? Absolutely.  I’ll help you find the shortest, most efficient and sustainable pathway to success. Get it right from the get-go, with tried and tested frameworks that’s helped 100s of agency founders worldwide.

Ready to hire an agency coach?

Brace for hyper-growth. You’ll receive direct access to the same agency coaches and consultants that helped Australia’s most successful agencies & startups quadruple their revenue in a few years. 

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Get ready for hyper growth. Book a free consultation below.

Get direct access to the same minds that helped similar businesses quadruple their revenue in a few years. It’s time to de-risk, worry less & grow more. Look forward to chatting soon.

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